Viral Advert Ideas

I have watched many viral adverts for films that are similar to ours, because of this I have come up with ideas for an adverts, which could prove useful in marketing of our film.

One idea would be, our antagonist in our actor in our film would dress up in the hooded costume he wears in the film or something that is equally as scary. Then upon being dressed in the right costume would go round a public area, preferable round college or round a city centre, because this is where the majority of our film is set, then he would go round scaring people, Eg making them jump, or standing close behind them. This would be recorded in secret by a second person, and their reactions would be made into an advert.

Another viral advert for our finished film would be that students who are in class are being filmed covertly, then all the lights go out and everything goes dark. Upon the darkness the camera switches to night vision, and would record our antagonist dressed up in his costume as he scares all the students while there in the dark.